Isuzu UTE Australia has announced the return of its popular Iron Summit activation for 2023.
The activation is a ride that is not for the faint-hearted. Allowing customers to experience a seriously steep 45 degree climb up and over a custom-built hydraulic ramp – six metres into the air – all from the comfort of an Isuzu D-MAX or MU-X.
"We are thrilled to bring back the Iron Summit for 2023." said Isuzu UTE Deputy Managing Director, Mr. Koichiro Yoshida. "The Iron Summit has always been a great way for us to showcase the capabilities of our vehicles and give people a taste of what they are really made of in a safe and controlled environment."
The Iron Summit will be open for rides to both current and potential Isuzu customers, as well as off-road enthusiasts and anyone else looking to experience the gravity-defying capabilities of our Isuzu vehicles – with the only restriction being that riders must be over 145cm to participate.
The Iron Summit made its welcome return this month at the Brisbane National 4x4 Outdoor Show at the Brisbane RNA Showgrounds between Friday 17th and Sunday 19th March.
With further events scheduled in New South Wales, Queensland, Victoria, Western Australia, and South Australia – including both city and regional events – the Iron Summit will tour the country in 2023. More information on future events, including specific dates and locations will be announced on our Facebook page closer to the events, so keep an eye out for an event near you.
The return of Isuzu UTE's Iron Summit activation is great news for car enthusiasts and prospective customers alike – presenting the opportunity to experience Isuzu UTE's vehicles in a way that's not possible in a showroom or regular test drive, and to witness first-hand why Isuzu UTE's technology makes it a leader in the off-road and 4x4 market.